APW Building Services
APW Building Services are a general building company based in the Hertfordshire area. Having spent many years in the building trade, Aaron, the owner, decided it was time to get online. He was aware many of his competitors could be found when people were seaching for builders in their local area. Even though a lot of work still came from ‘word of mouth’, he found that many people liked to look at examples of building jobs online before making an enquiry. His competitors were able to show their work off online and that put Aaron at a disadvantage.
We worked closely with Aaron to make sure that his website reflected exactly how he wanted to present his company to potential customers visiting the site. The site has many examples of the company’s building work at various stages and customer reviews to give potential customers a good idea of the type of work the company does. We also created a new logo as the company was new to the web. Aaron wanted something simple and traditional and didn’t want anything that might make the company look to corporate and unapproachable and put off customers with smaller jobs.